Email marketing is something where continuously you have to engage your subscriber, that required extra effort than the usual practices you follow in the email campaign. It’s stated that roughly 60% subscribers in an emailing list are inactive at...
Brands are using personalization, more than ever before to deliver the personalized experience to customers whether in the form of communication or email campaign. In fact, many businesses have gone beyond this and using extreme personalization, such as personalized...
“The First impression is the “last impression”. The same thing applies in the case of email marketing. We can say opening the line can be the first impression of your email and a lame opening line could sabotage the entire...
A no-reply email is an email address where you cannot reply to the received email, it uses the format “[email protected]___.com”. Businesses generally use this to disable the recipient from sending a reply to their emails. However, this is not...
  Delighting to your customers in all phase of the customer experience lifecycle with full satisfaction is must because these satisfied customers work as the best referral source for the company. Why Referral Sources really matter for a company? Most of...
Every company wants to take advantage of a marketing automation tool. Email marketing is a cost-effective tool to connect with the potential consumer, and making it possible to maintain a direct line of communication with prospective customers and potential...
It's being 2 decades since email marketing is around and a lot has changed and is changing in email marketing- from smartphone to social media to methods of doing email marketing. So you also need to brush up your...
Hello (contact.firstname) This is the most common way every marketer use to start their personalized campaign. As we all know email is becoming one of the most dominant marketing channels to reach out to target audience, acquire them and retain...
If you are an Email Marketer, then doubtlessly you must be very much aware of this word EMAIL DELIVERABILITY. For non-marketers,Well, by email deliverability in marketing terms means that the email is delivered to the inbox and  NOT...