1. Should Charge Only On Active Subscriber Only:
· 2. Website Grabber Capacity:
This is a great feature, but very few of service providers are capable to apply these techniques. This feature saves our time to create a campaign template; here just a URL link is able to drain all your desired information in your newsletter.
· 3. Must Have A Telephonic Support:
Everyone makes mistakes. We are human not machine, there must be a telephonic support available, who can manage and solve our queries from provider side.
· 4. Easy Social Media Integration
Today social media is a great tool to engage your customer. The ability to post or share an email on Twitter or Facebook as well as easy options for promoting.
Subscription to your email marketing list on social media channels is not only increasingly popular, it is increasingly important.
· 5. Ability To Audit Email Content For Potential Spam Issues
Your ability to write white list, inbox style Email, you may want to search for this feature.
6. Auto Responder Capability
As auto responders grow in popularity, the ability to support
this style of email marketing is obviously increasing as well.
7. Mobile viewing Capability
Mobile email opens have grown with 21% in 2013. Both the ability to manage your email sending from a mobile device as well as email templates that have been optimized for viewing on mobile devices are features that you should consider the importance of when selecting an email marketing solutions.